Credit Karma said it truly is launching its mobile app in Canada because over 70 percent of Canadian traffic arises from the mobile web. The Credit Karma mobile app allows users on iOS devices and keep better a record of their financial progress. Currently, the app features credit monitoring and credit report, mobile notifications about changes to some user’s credit, and access into a marketplace for new charge cards.
The platform also tracks a member’s TransUnion verifying on a rolling basis and notifies users of a typical significant changes, for example if a new account is opened into their name or if your creditor reports a delinquency. “A mobile app can be a no-brainer for individuals, an issue that we should be prioritizing,” said Philipose.
“We are like the website, full credit, the many alerts. We also have push notifications with all the mobile app making it that much easier for those to stay over changes with their credit report. The app creates a cleaner, more high-performing buyer. Credit Karma isn't only credit history provider in Canada, as the likes of Toronto-based Borrowell also provides free credit history monitoring to its clients through its online platform, and through its partnership with CIBC.
While there are many players inside the field, Philipose said Credit Karma differentiates itself via a mission-driven approach and technology. “By virtue of getting been in this company for several years, we’ve learned a lot about precisely how to leverage data at scale and optimize needs of the members and our partners,” said Philipose. “There’s this enormous knowledge in order to take advantage of machine learning and data science to supply the very best suggestions for both our partners and our members.
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